Hershey Cagny Conference
Outkreate (Presentation Design Agency)
As part of Hershey’s collaboration with New York City-based agency CBX to develop a stunning visual identity system, OUTKREATE was brought in to elevate the brand’s internal and external event presentations. Despite the challenges of applying the new look to town hall presentations, our team worked closely with Hershey’s director of corporate communications to create dynamic animations, design new assets, and implement bold layouts. The end result was a cohesive and visually engaging experience for Hershey’s audience, perfectly showcasing their bold new aesthetic.
In this project, we utilized the distinctive product silhouettes as a foundation for creating striking patterns throughout the template. The silhouettes were also utilized as a celebratory element, adding a touch of excitement to the overall design. Specifically, on the cover and agenda slides, the silhouettes were utilized as a stage for featuring product and consumer images. By incorporating animations, the entire deck was brought to life, resulting in a visually engaging and dynamic presentation.
